
How to develop a software platform that can solve customers' pain points?

Filip Wiqvist, CEO ● May 27th, 2025
In this episode of Devico Breakfast Bar Podcast, Oleg Sadikov, the co-founder and CEO at Devico & DeviQA, sits down with Filip Wiqvist, CEO at Bruce Studios. Filip shares how Bruce Studios is transforming the fitness industry by merging digital innovation with a human-first approach. Also he shares how AI is reshaping everything from studio onboarding to product development, and why understanding your data is critical to scaling successfully.
How to scale a business across borders while keeping culture intact
The role of AI and automation in onboarding, growth, and operations
Why data and customer obsession are key to successful scaling
When and how to outsource without losing control of your product
The importance of creating a psychologically safe space for your team
Join the Devico Breakfast Bar for compelling discussions led by a seasoned industry expert who generously shares a wealth of knowledge and firsthand experience.
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