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Do you aspire to cultivate robust, enduring, and mutually rewarding relationships with your patients? Are you seeking to elevate your healthcare service to unparalleled heights? Do you aim to delight patients with meticulous attention, securing positive reviews in the process? If so, our medical CRM software is the ideal solution.

Our healthcare customer relationship management system compiles an immense volume of data, encompassing demographics, psychographics, social, behavioral, clinical, and financial aspects, delivering invaluable insights into patient behaviors and patterns. The core objective of this software is to assist healthcare providers in effectively engaging, acquiring, and retaining patients.

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How Healthcare CRM Software Helps Clinics

Healthcare CRM solutions are designed to allow healthcare facilities to know their patients well and communicate with them efficiently. This is the most obvious benefit of healthcare CRM but not the only one.

Improved Workflows

With a healthcare CRM system in place, a clinic can considerably optimize its internal processes. Thus, automated billing, patient management, administrative tasks, and marketing tasks give an opportunity to avoid mistakes, save a ton of time, and improve patient service. This is particularly useful for healthcare facilities that handle large volumes of patients and have complex workflows.

Personalized Communication with Patients

Healthcare CRM software not only enables close communication with patients but also makes it more personalized. Comprehensive data about each patient lets healthcare facilities come up with a helpful offer for everyone. For example, a CRM system can automatically send notifications to diabetic patients about the availability of brand-new glucose monitors or inform the partially sighted about the ability to take advantage of advanced medical diagnostics with the help of modern equipment. Personalized communication is of utter importance for patient engagement and retention

Improved Collaboration Between Departments

Healthcare CRM software contributes to better cross-team and cross-department coordination and communication. This is especially helpful when a doctor has doubts about diagnosis accuracy and needs an additional consultation with a specialist from another department. Centralized data storage enables effortless data sharing that results in making informed decisions swiftly

Instant Data Access

A healthcare CRM system allows medical institutions to take advantage of a single centralized data repository with instant access. Authorized users can access documents, analytics, history, and other data in the blink of an eye using any device. This fosters flexibility and mobility of medical staff which is so important for delivering excellent patient care

Efficient Marketing

Healthcare CRM software is also a powerful marketing tool. In essence, it is a treasure trove due to the tons of data that it stores. Insights that CRM software provides to marketing experts give them an opportunity to design highly efficient marketing strategies. Additionally, this software helps to segment patients and even launch email and sms marketing campaigns. This is of great help for healthcare facilities that are on a tight marketing budget

Improved Patient Experience

Knowing and understanding their patients, clinics can significantly improve the services that they render. Healthcare CRM solutions provide data that lets healthcare providers anticipate patient needs and offer more tailored care. This, in turn, significantly improves the positive experience and satisfaction of patients

Data Security

It is not a surprise that healthcare organizations deal with huge volumes of sensitive patient data. This is taken into account during healthcare CRM software development. Solid encryption, role-based access, multi-factor authentication, and other security practices are implemented to ensure safe data protection and prevent data breaches. As long as this issue is also regulated by governments, modern healthcare CRM solutions are built in complete compliance with corresponding security regulations like HIPAA, GDPR, PIPEDA, etc.

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Our Healthcare CRM Software Development Services

Devico stands as a reputable provider of healthcare CRM software development services. We craft premium CRM solutions designed to streamline operations, foster patient communication, enhance patient care, and augment profitability for healthcare providers. Should you require state-of-the-art healthcare CRM software development services, we stand ready to assist you with the following:

  • CRM Consulting Services

  • Custom CRM Development

  • CRM App Development

  • CRM Customization

  • CRM Integrations

  • CRM Software Testing

CRM Consulting Services-image

If you're committed to healthcare CRM development yet uncertain about the initial steps, our consulting services can provide invaluable guidance. Our experts can advise on feature selection, technology stack, team structure, as well as forecast the necessary timeline and budget. Should you express interest in further collaboration, we can prepare a comprehensive development plan for you.

Essential Features of Medical CRM Software

Medical CRM software has evolved into an indispensable asset for healthcare providers aiming to optimize their operations and enhance patient care. This has been facilitated by the software's key features. Here are some of the most vital:

Centralized Patient Database

A centralized patient database is a critical component of any medical CRM solution. It provides a unified platform for storing and managing patient data, thereby simplifying access and information sharing across a healthcare organization. Typically, this is achieved via cloud technology, which not only guarantees immediate data access but also ensures data security

Patient Management

Healthcare CRM solutions securely store comprehensive patient data, including demographics, contact details, insurance and billing information, appointment history, and more. This data can be swiftly accessed, edited, and disseminated by medical personnel at any time and from any location, promoting data consistency and accuracy, enhancing communication, and eliminating the need for patients to fill out forms during each visit

Team Management

Healthcare CRM software streamlines not only patient management but also staff coordination. It facilitates the orchestration of work across various teams and departments, task assignment, progress monitoring, and alerts staff about impending training or events. Enhanced performance oversight and effective cross-departmental communication contribute to superior patient care

Analytics and Reporting

Healthcare CRM leverages data related to patient service, sales, marketing, and other activities to provide insights that are essential for successful hospital operation. For instance, it can help identify factors impacting the conversion rate, evaluate the success of marketing campaigns, determine the most effective acquisition strategies, and track sales rate

Sales and Marketing Automation

Contemporary healthcare CRM solutions aid in planning, executing, and evaluating marketing campaigns across various channels. They not only offer useful analytics but also segment patients based on demographics, health concerns, etc. Furthermore, they identify patients likely to require specific healthcare services. Thus, marketers can craft targeted marketing campaigns and engage with patients who are most likely to need a particular service

Document Management

Healthcare CRM ensures well-organized document storage. Documents in diverse formats are securely stored and easily retrievable. A wide array of built-in templates for invoices, certificates, and other documents is also available, greatly simplifying workflows, reducing paperwork, and trimming operational expenses

Referral Management

Healthcare CRM provides detailed insights into a patient’s journey, enabling the automatic setup of referral appointments, the dispatch of check-up reminders, and follow-up on subsequent steps. Moreover, this data can be securely shared among healthcare professionals, hospital departments, or hospital facilities

Patient Portal

A CRM system may also empower patients to access their health data, schedule doctor appointments, communicate with healthcare professionals via chat, and find extensive information that can answer most of their queries

Feedback

Healthcare CRM systems automatically dispatch feedback forms to gather patients’ opinions on healthcare specialists, services provided, administrative processes, etc. This is an effective approach to identify a healthcare facility's strengths and weaknesses and implement corresponding measures that would enhance its performance, reputation, and profitability

Healthcare Software Security Standards and Certifications

Our healthcare software development services are provided in strict compliance with the key global healthcare industry regulations, standards and best practices. So you can guarantee the security of your solutions and ensure your sensitive patient information and clinical data is kept safe. Our healthcare security expertise encompasses:
  • Understanding of health information privacy standards (GDPR, HIPAA, HITECH);
  • Experience with healthcare standards (e.g., HL7, FHIR, CDA, DICOM, ICD, ICPC-2);

Compliance with:

  • ISO 9001:2015 Quality Management Systems
  • ISO 20000:2018 IT Service Management systems
  • ISO 27001:2013 Information Security Management Systems

Healthcare CRM Software Development Process

Step 1

Discovery

At this stage, our specialists get acquainted with your idea, needs, and available project documentation. This knowledge helps them to craft a comprehensive vision of a product, make a rough estimation in terms of the required time and resources, and make up a web app development roadmap

Step 2

Planning

The team identifies the most appropriate tech stack, defines software architecture, and uncovers possible risks along with the ways of their mitigation

Step 3

Design

To create designs that your audience will adore we take into account multiple factors like simplicity, intuitiveness, aesthetics, mobile responsiveness, and many more. Your business needs are also within our focus, therefore created designs are SEO-friendly, represent your brand identity, and translate your messages to a target audience

Step 4

Development

As a rule, we apply the Scrum development methodology suggesting iterative product development. This approach helps to establish a resource-effective and time-efficient workflow

Step 5

Quality Assurance

A comprehensive set of manual and automated tests is performed to check your tailor-made web app inside out and make sure that every single component works as intended

Step 6

Deployment

Your web application is launched and all the required infrastructure is set up

Step 7

Maintenance

Our web development consultants are available to you for any further modernization, maintenance, updates, or consultation

What our customers say

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Having had bad experiences in the past, I was most impressed by the communication of the engineers and the Devico management. They were great partners and worked well to help us achieve our project goals. They provided flexibility when needed and helped us keep our project on schedule.

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I was completely satisfied. They were very flexible and adaptive to our changing needs. I find them responsible and quick to deliver. I can't identify any areas of improvement.

Our hiring process

In order to have indeed brilliant specialists on the team, we are always super-scrupulous about our hiring process suggesting six steps:

  • The formation of the requirements for a jobseeker;
  • A thorough review of resumes;
  • A screening interview with our HR specialist;
  • English level assessment;
  • Soft skill assessment;
  • A technical interview with a team lead;
  • Getting a job offer;
  • A warm welcome to our team.

Our employees are our most valuable asset which is why we always take the time to hire only those who are the best fit.

Frequently Asked Questions

Healthcare CRM software is a customer relationship management system specifically designed for healthcare providers. Its primary purpose is to manage patients, foster efficient relationships, streamline workflows, and enhance patient care. CRM systems aim to attract new clients, satisfy current ones, and improve retention.

The development of healthcare CRM solutions can be intricate due to the unique needs of the healthcare industry. However, arguably the main challenge is ensuring regulatory compliance, which can involve regulations such as HIPAA, GDPR, PIPEDA, etc., depending on the hospital's location.

To provide specific figures, we need to evaluate the scope of work. However, we can indicate that, in general, a basic healthcare CRM solution costs between $50,000 and $100,000, while more complex solutions can cost upwards of $500,000.

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